Guest Post: The Weakening Definition of Diversity

Guest Post: The Weakening Definition of Diversity

What qualifies as a “diverse” workplace? Does it mean that employees are of a variety of different races and genders? Or does it mean they’ve had a variety of life experiences?

This article, written by Gillian B. White – a senior associate editor at The Atlantic – gives an interesting take on the how the evolving view of what diversity means in the workplace is impacting American business. This evolving view comes from the perspective of Millennial’s, and it questions whether this view of diversity meaning more than just demographics benefits those who have been disenfranchised in the business world – such as women and minorities.

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This is a departure from what older generations understand diversity to mean. “Millennials frame diversity as a means to a business outcome, which is in stark contrast to older generations that view diversity through the lens of morality (the right thing to do), compliance, and equality,” the study of more than 3,700 individuals spanning different generations, races, and genders found. According to Christie Smith, one of the study’s authors, this generation is already comfortable with the idea of diversity in a traditional sense and they’re looking to expand the definition, which could be a good thing.

Read the entire article here.

 

A Tribute to Women in Business

A Tribute to Women in Business

I’m just at the cusp of a turning point
Where the sway in my hips is a symbol of strength
And not an act of trying too hard
Physically, a woman is strongest at that point in her body
It is the center of her being, but
We’ve still got our minds and our mouths
And don’t forget our hearts
It is the combination of these aspects of ourselves
That make us feel the most centered
This is the essence of who we are, our beauty
And though the world may put all sorts of labels on us
We are the ones who define our selves
So despite the world’s attempt to limit our abilitiesYSWBX4I5PP
Or more importantly, the belief that we are able
I embrace the labels:

Sexy. Promiscuous. Fat. Quiet. Ambitious. Brave.
Smart. Pretty. Skinny. Black. Loud. Emotional. Tall.
White. Scared. Weak. Healthy. Victim. Unique.
Fabulous. Confusing. Dramatic. Understanding.

Accepting ourselves and living our lives despite our flaws
Is the closest we will get to perfection.

Dear reader,

I hope you enjoyed the writing. I wanted to do an alternative post this week. A tribute to women. Our theme this month is Expression, and my favorite form of this is through poetry. It serves as a reminder that while I’m a business woman who works with other wonderful business women on a daily basis, we are all very multifaceted. To put it plainly, there’s levels to being phenomenal. Being in business means connecting with people from different backgrounds and different perspectives.

Yet, I don’t think we operate at our full potential until we master our own self. That means owning up to and improving our shortcomings, and perfecting our strengths. As a woman, it means triumphing over the stereotypes and realizing that women are the most untapped resource in the world.

Earlier this year it was revealed that the United States is the top country for women entreprenuers. You can read more on the article here. While that is wonderful news, the article admits that there is still much room for development in that there needs to be equitable access to resources for women to pursue entrepreneurial ventures, starting with education.

So I challenge women to take on the challenge of uplifting, accepting, and motivating each to charter the path of change.

Source: http://www.entrepreneur.com/article/247767

Does Your Business Cater to Diversity?

Does Your Business Cater to Diversity?

catertodiversityA white marketing executive from Atlanta was fired because of his Facebook post that gathered racist comments from his friends. Kudos to the company, Polaris Marketing Group, where this man worked! They clearly know that one of the greatest aspects in growing a business is having a team who has respect for each other and for others. Congratulations to them because they fought and won the battle against inequality and discrimination! They are a company with the reputation of a business which values people regardless of color.

On the other hand, the situation is a little frustrating. Even in these da
ys as we believe slavery is a thing of the past, we are still dealing with the consequences of the mark left by those now ancient times. Some people are still mistreated. Ignorant people are still on the loose. There are those who still don’t know how to take full responsibility for what they do – and social media opens the doors for the crazies to rampantly run their mouths.
So here’s the story, in case you haven’t already heard: The Facebook post consisted of a photo the perpetrator had taken with a black three year old kid in the background, who just so happened to be the son of his co-worker, Sydney Shelton. His name is Gerod Roth – whose Facebook profile was Geris Hilton and is now deactivated. After his post went viral and was subjected to negative attention, Mr. Roth claimed his words were taken out of context, and that it is not only the kid who was victimized – he had also been targeted. He wrote a letter of apology to his coworker, however, it was too little too late. Her son had already been bullied online, called names, ridiculed, and hurt. What is more painful to me is that, it was just a three year old kid who was subjected to this kind of inhumane acts.

This is the era of speedy things – internet, technological innovations, spread of news, action of the government to a problem, reaction of people to situations, etc. People need to remember to be more mindful of what they do because it is not easy – actually it is nearly impossible with the internet – to take things back. And it is there for everyone to see: the media, future employers, and potential customers or clients.
This is not the first story of an employee getting fired because of racial posts. A Filipino nurse in Singapore was also fired because of posting offensive comments against Singaporeans.

Read more about that story here: http://www.straitstimes.com/singapore/tan-tock-seng-hospital-fires-filipino-nurse-who-made-offensive-comments-on-facebook

Many accounts of this kind of story exist, and some serve as a clear indication that our businesses are becoming more considerate in the well-being of its members regardless of color, gender preference, language, or status in life. It means that they are open to diversity.

Is your idea of a business one that will cater to a diversified group of people? Let us know by commenting below!

 

Source: http://www.fox5atlanta.com/news/30427294-story

Saying NO to Starting a Business.

Saying NO to Starting a Business.

So here’s the story: A few weeks back, Craig calls me. I was busy at the time but eventually got to return his call.

He lost his job and as a solution to ease his stress he wanted to know if he should start a business. If you’ve ever started a business or knows someone who has, you’ll find this comical to say the least. Collect yourself.

Any who, he calls, but I ignore it.

I’m usually busy throughout the day and if I talk to someone at certain times I can easily do that thing where you mentally rush a person off of the phone. Even though it is mostly in my head, it’s rude so I just don’t answer the phone.

It is why taking time off is important. It can be damn hard to “take off” when you do what you love, but it is important.

I mean really important. You can’t just take off a day here and there either. I mean really take the time to not do anything.

So here’s the thing: It has taken me years to get the benefit of it. When you feel called to something, you are driven by it. Some of this is ego, mind you. I don’t necessarily believe it is always a good or bad thing, but it can prevent you from thinking straight.

What I mean by “straight” is when it comes to your work, pick a lane. PICK A LANE. When you drive in too many lanes you may end up doing one or more of the following three things:

  1. Piss off your colleagues, team and powers that be (i.e. clients)
  2. Stop yourself from being good at one or two things, if you’re trying to be good at 5 or 6 things. We gettttt it! You’re impactful. You’re very accomplished. You’re smart and witty. You’re still just the one person who, despite how hard you’ve tried, is really only really good at the one or two things.  
  3. You’re avoiding a hard truth that I learned the hard way: Having your hand in 101 things (on the board of this, volunteer for that, attending 10 networking events in a 7 day span) will not necessarily mean you’ll be able to accomplish it all, see it all, fulfill it all or be it all to everyone. In short, trust that your lane is enough to make the impact it’s meant to make. Doing more than that means you’re really not accomplishing anything.

And when you have your car in different lanes, you take yourself too seriously. You fancy yourself more important than you actually are.

Anywho, Craig called and wanted to know if he should start a business.

I laughed. The answer is hell no. Hell. No. Hells No. Hellllllll NO!

Hell no. I didn’t say it this way, of course. What do you take me for? I’m no ass hole.

We all have that one friend or cousin who right after college said, “I should be a teacher!” It was determined right after school when said person did not get into the program they wanted or could not land the job they wanted to land.

I did it and was awful at it, but thought it was a good idea, because “Hey! Ebonni loves the kids.” I also am pretty good at English and how hard is it to teach someone? (I was 22. Give me a break, will you?!)

Anywho, the lesson here is… you guessed it… a good teacher is a great teacher because of the focus they devote to their craft. They learn it. They practice it. They work to improve it. For some, they are called and it is kind of disrespectful to blurt out “Let me try this on forsayingnotobusiness size!” on a whim. If you’re going to pick up a new trade or vocation, respect the industry enough to do something. Ask yourself, “If I knew I would question myself, my skill, my bank account – would I still want to do/be a {insert dream/business/idea}?”

If your answer is no or you’re wavering, you’ll want to ask yourself some more clarifying questions. We’ll get to them later.

Craig’s answer was no and my answer was good. Stay in your lane. It saves people, clients, family, friends and most importantly….you, time, money and sanity.

Guest Blog: The New Face of Corporate Activism

Guest Blog: The New Face of Corporate Activism

While we like the sound of our own voice here at The Idea Inc, every week we want to showcase the voices of other bloggers or articles we think do a good job of conveying an important message to business. We are a company that loves to work with businesses that have a purpose and much of the time that means some sort of social activism may come into play. This article looks at the face of corporate activism, and shares some interesting points on how that face is changing and how corporations can use it to their advantage. It is a very interesting read, and definitely worth your time.

The New Face of Corporate Activism (link to full article below):

Illustration by Mike Reddy

Illustration by Mike Reddy

From the Arab Spring to the protests in Baltimore, social movements have become a pervasive feature of contemporary society. Moreover, activists are increasingly targeting companies and even nonprofits. Although this environment creates new challenges for business, it also presents an opportunity for social intrapreneurs to change their companies for the better, from the inside out. – See more at: http://ssir.org/articles/entry/the_new_face_of_corporate_activism#sthash.VXQtl5aU.dpuf

Celebrating Reflection

I just want to take a cliche moment to celebrate life.

There is much to reflect on: the year is coming to a close, September was Suicide Awareness month, America has had more mass shootings than days in the year, the holiday season official begins with Halloween, and our business is on a turning point.

In the center of it all is the happenings of life, and I want to take a moment to appreciate and remember it. Life is at the center of The Idea Inc., from my team members to our partners and clients – we are all living purposefully. We are looking to be fulfilled and help others reach their purpose as well, in some way or another. That is what makes me work so hard and why we are so unique. We’re not tooting our horn about how great we are, we are pressing to you how necessary we are.

Necessary, indispensable management is more than just a tagline. It is a simple way of saying we are striving to be the solution that communities and society need. We are not perfect, but we are driven. It is more about our idealism than the company doings itself. The fact that we believe that everyone has the capability within themselves to do something greater, to go farther than where they are right now and push others to exceed the statute of limitations. Eat, work, and play is not enough. We aim to be consumed by everything, thrive at meeting our goals, and motivate the world to see a brighter light within the shadows.

I know my rhetoric may seem a little idealistic and magical, but we know about hard work – you don’t make dreams come true with fairy dust. Its with blood, sweat, tears, and a little wit that get past our breaking points to success.

So take a minute to reflect on your year and your life, and celebrate your time. Even if you are in a place that you don’t necessarily want to be, you are a place that can be improvement. Usain Bolt, the fastest man in the world and the pride an joy a little island called Jamaica – is training to break his own record. Some may say, he’s already the fastest man in the world, but a person with real purpose will understand the notion of no satisfaction. That is, “I am satisfied with the satisfaction that is never satisfied.” (Anonymous). It is a bit of a tongue twister, but its basically saying challenging us to always improve. Not just for the betterment of ourselves, but also for society – and those who are coming after us.

Usain Bolt, the fastest man in the world, was recently a guest on The Ellen Degeneres Show. Below is a link to a video of what he did on the show, and why it is so important not to take our only life and work for granted. Because we are the ones who inspire others to be.

Usain Bolt may have just lost his title:

https://www.facebook.com/ellentv/videos/vb.26012002239/10153807544392240/?type=2&theater

Revive

Revive

I am excited! Our website has a new look, Danielle continues with rebranding, and Ebonni constantly reaches out to solopreneurs/organizations/startups/growing businesses. It’s time that we revive the purpose of our company!

I’ve been working for The Idea Inc. (TII) for years now and I, too, have experienced the stage of stagnancy like what some relationships, businesses, and/or lives had. I focused on finishing my daily tasks for our clients, but I forgot about working with purpose. Though there is opportunity to learn from every day, I didn’t strive to maximize my ability to know new things and develop new skills. I stopped connecting with purposeful people. I neglected the thrills of the thought that we’re supporting people who are changing the world.

I bet you’ll agree: it happens in all relationships. There will come a time that you’ll lose the spark of love. You’ll stop noticing the little things that your partner does to make you happy. Or you will cease doing things to make him/her happy. You will start thinking that you just have to be there. But that’s not how a relationship should be. It’s not only being together. It’s about enjoying life together.

A relationship can be fantastic, but it can be very trying, too. It is the commitment with your better half that will survive it all.

Same holds true with your purpose. Sometimes you’ll lose enthusiasm, but it is the commitment that will push you through. Sometimes you’ll need to work on your commitment, to do things that you’re uncomfortable doing to make sure that you keep the flame burning scarlet. You’ll need to relive your purpose because you believe it is paramount to your existence and to the world.

Can’t you tell? I’m so looking forward to supporting people who want to relive their purposes.

 

-Queenie